About

Life is better on the reef.

First Reef is a national events group that builds organic communities around active, balanced lifestyles, brought together by premium social experiences.

2024
Founded
5
U.S. markets
9,000+
Attendees since 2024
~25
Events a year
A First Reef day party — a crowd under white umbrellas on a South Florida pool deck
A First Reef nightlife event — a crowd dancing under chandeliers at a Miami lounge

Who we are

First Reef Ventures LLC was founded in 2024. Since then we've hosted more than 9,000 attendees across boat parties, beach parties, nightclub takeovers, run clubs, beach volleyball, and charity golf tournaments — organized into three tracks: Social, Active & Wellness, and Philanthropy.

We operate across five U.S. markets — South Florida, Baltimore, New York City, Austin, and Boston — and run a weekly Miami residency, Every F*cking Friday.

What we do

  • Events — social, wellness, and philanthropy events across our markets.
  • Venue partnerships — promotions and takeovers with private venues across South Florida.
  • Concierge — villa rentals, yacht charters, and restaurant reservations.
  • Philanthropy — partnerships with The Local Octopus Foundation, Monster's Mates, and Island Huggers.
  • Shop — First Reef branded apparel.

Frequently asked questions

Short answers on every part of what we do. Jump straight to a topic, or read the full FAQ.

Get in touch

firstreef.co@gmail.com · (443) 878-0132 · @firstreef.co